We drive traffic to the site, more buyers find you
The internet is a crowded and noisy place. It can be really difficult to promote your work online, especially if you’re not already a digital marketing expert. Right?
This is where we want to help. Our team will go to work for you to promote the site and attract potential buyers from around the world. Not only do we have the know how, we’re investing in digital marketing tools and campaigns to target the kind of buyers you want to meet (and do business with). As a small builder, it’s hard to create an online presence that will really attract a crowd. But, by joining Stringed Collective, you’ll be featured as part of a digital destination for guitar LOVERS. A place where enthusiastic musicians (AKA gear heads) want to come hang out and check out all the cool stuff.
What’s the line from that old Soul Asylum song? “Nothing attracts a crowd, like a crowd”. That’s kinda what we’re after here. We’ll all get more attention when we work together to show off what we can do.
E-commerce tools to rival mainstream online music retailers
Just because we’re small builders, that doesn’t mean buyers have to put up with a difficult buying process. And, you don’t have to spend hours trying to build your own ecommerce site.
we are building framework where you will manage your own online store, including credit card processing and even financing options (you know, like the ones you see on those major online music stores…) We think this is a huge step for small builders to get on a more even playing field. Those financing options make larger purchases more accessible for many buyers. We know, we’ve bought plenty of guitars on credit…
So you already have your own ecommerce site? No problem. We have partnerships that allow you to feature your builds on Stringed Collective and still transact through your own site. Let’s talk.
We guaranty the transaction, eliminate risk for the buyer and the builder, so everyone can be confident in the deal
When we talked to serious guitar enthusiasts, the number one reason they told us they haven’t bought from a boutique builder is fear of getting ripped off. Guess what, getting ripped off just happens to be a big problem for builders too. We want to fix that, here’s how…
Stringed Collective guarantees the transaction for both the builder and the buyer. When a buyer is ready to purchase, they will pay a deposit through Stringed Collective. Then, Stringed Collective issues a payment to you, the builder. You’ll have the cash you need for materials and whatever else you need to get going. Technically, the buyer’s money is in escrow, and you have our money for the deposit. Our promise to the buyer is, if you don’t deliver per the terms of the purchase, we pay them back. Likewise, when you’re ready to ship, if the buyer doesn’t pay, you’re not out anything but your time. AND, we’ll help you sell the instrument commission free. When the buyer uses financing, it’s even better. That’s settled up front, and you get the cash as soon as shipping is confirmed.
Or, if it’s a stock build, we’ll just hold the buyer’s cash until we get shipping notification, and then we issue the payment directly to you. Boom, the money in your bank.